Friday 30 July 2010

A bit of a lull


I keep wondering what to write about, what people might find interesting.
I know its not really product reviews as there are lots of sites that offer these, and from the parenting side too, which really I could never do, as I’m always so critical in terms of quality, standards and product design.
In terms of inside information, I don’t ever want to come across as anti certain brands or products, I like to try and stake objective, no matter who I am working for at the time and who I have worked for in the past. I like to be critical in the same way towards everyones products, as that for me is what makes me enjoy my job, and I think makes me good at what I do.
Also in terms of inside information, its not really very forth coming at the moment, as we’re nearing trade shows rather than coming out of one, and also we’re all pretty much busy within our companies preparing products for launch at the shows and making the final adjustments to get samples ready and the start of production.
The real fun bits I think are about to come, starting strategy for the new season of Spring Summer 2012, looking at the complete range, looking at the competitors and what they are doing, looking at the sales and trends, although all of this I know already. Its just a good thing to do this as a team, and get everyone looking at opportunities where we can improve, where we can offer our customers something new and exciting.
For me even before the Koln show, I know that the focus is still reversible products, light and compact, and comfort for the child. The things that I am glad to see back on the users, mind and influencing her purchasing decisions. Its far better to make a product that you can feel helps development of future generations than trying to just make something cheap and easy to use.
Then the other thing that I shall be looking at is who has continued to develop product, as we all know the financial climate has had an effect on everything. With some companies making staff redundant, cutting back on investment, which is bound to have had an effect of not only the type of products developed but if they actually continued to invest in new products.
For me I think its a real mistake for a company to not develop new items, as they are what are going to stimulate interest in your company, and drive sales for the business. But not everyone sees it the same way as I do, and will have made serious cuts. Cuts that will affect the future success of companies in my view.

Thursday 29 July 2010

new Maclaren hinge started to appear

Spilling The Beans Blog | Baby Gear, Toys, Strollers, Nursery Furniture

Interesting news for those that were wondering how long it would take maclaren to remove the old finger slicing design from their range.

Friday 23 July 2010

New Quinny Zapp launches end of the year - exclusive


I know I say it every time I write and new blog but I do keep thinking about the next post, how much I’ve got to write about and share, but then life and the job gets in the way, and both of which I love lots.

Anyway, this week I thought I’d make a bit of time and effort so I could share the new Quinny Zapp with everyone.

Retailing at a rumoured £225, with a reversible seat unit and finally a recline on the seat.

But having not seen it in the flesh yet the rest I’ll have to assume.

From birth would be my guess, as why else would you have a full recline? But will this require some kind of fabric wedge thing to achieve EN1888 I am not sure.

Then my other main concern is how stable is this going to be?

As I have to confess I have tested the standard Zapp before when developing products similar to it, and always found that the Quinney only marginally passes the 12 degree tilt table test. To you this might be fine, it passes the standards, but to me its not, as I’ve always developed to meet how people might use a product as well as to exceed the standard requirement.
And by adding the new seat this goes further forwards, over the front wheels, and possibly making it even more unstable than the current standard product. This is before even worrying about the recline, as this too will affect the forward facing stability.
I supposed I’d best stop the guess work until I get to see it, hopefully at the Koln show in September. But what I would say is that this is long overdue!

Not just for Dorel or Quinney, but the market, the last two companies I’ve been with I’ve tried to convince them to allow me to develop a rearward facing, small, compact stroller with a full lieflat. Yes its annoying that someone else has beaten me to market, but on the other hand when they see how successful this will be maybe I’ll get let loose to create something that competes and does better, so well done Dorel!